Schwab’s Pharmacy

Los Angeles, 1941

Schwab’s Pharmacy holds a lasting place in America’s cultural memory, especially in Hollywood history. A surviving menu from the Golden Age of film offers a glimpse into this once-iconic hangout where movie stars, hopeful newcomers, and studio insiders crossed paths.

Florida’s First Resort Hotels

1877-1893 

By the 1850s, Florida was already seen as a winter retreat, but tourism didn’t truly take off until after the Civil War. In the postwar boom, resort hotels flourished across North Florida, with Jacksonville as the main gateway. Ocean-going steamships brought the tourists and provisions which river steamboats and railroads carried inland. Fourteen menus and an unusual piece of ephemera capture this early chapter of Florida’s tourism industry.